ARC Portal
Audience records Portal
Imported Audience
Required: email, newsletter, import_date, tags, funnel
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Churned Audience
Required: email, newsletter, churn_date, tags, status, funnel
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Unsubbed Audience
Required: email, newsletter, funnel, unsubscribed_on, tags
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Guide
Imported: email, newsletter, import_date, tags, funnel
Churned: email, newsletter, churn_date, tags, status, funnel
Unsubbed: email, newsletter, funnel, unsubscribed_on, tags
Newsletter: acronym (e.g. bp, ldot, eg)
Import_date/churn_date: dd-mm-yyyy
Funnel: main or warmup